Modelling and Reshaping the Enterprise

A modelling language to develop a shared vision of the future and how to get there: capturing collective knowledge, exploring potential future states, and making plans. This section is currently under development, join our newsletter and LinkedIn group to stay informed when our Modelling tool is released!


Making models is at the heart of design practice, expressing our thinking and bringing ideas to life. We make models of products, of our user’s minds, of intangible structures and processes, of digital or entirely conceptual systems. We use them to make sense of the world, communicate, collaborate and exchange, and make blueprints for the future.

In Enterprise Design, models help us to align holistic and integrative design work with the complex environment we try to reshape, and deal with the many aspects we need to consider. The artefacts, diagrams, sketches or simulations we produce seek to establish a shared understanding. We capture the challenges to be tackled, the outcomes we seek to achieve, and how to get there.

To do so, we have to dive into complexity, engage with peers and find a common language, keep up to date with changing context and new ideas, develop our ways to synthesize and express, and keep track of the conversation as it unfolds. All to often, our models are made in silos and fail to integrate different views, they grow old and lose touch with reality, or they become to complex to understand, maintain and develop.

The Enterprise Design Model allows to capture knowledge and ideas on the future enterprise in a single model, using EDML as a coherent modelling language. Similar to drawings produced in engineering to represent different aspects of a machine, it relies on the Stack to represent key aspects of an enterprise, for example when following a Sprint approach. Instead of just producing more and more paper, documents or files, we create representations of an integrated model. Simple Artefacts represent core knowledge and ideas on a certain aspect, while Composite Artefacts tie them together.

This allows us to envision, model, analyse and visualize the relationships between key elements of an enterprise, to trace changes and decisions between them, and to opportunistically create custom killer deliverables.

EDML - Enterprise Design Modelling Language

The Enterprise Design Modelling Language (EDML) is a set of symbols and relationships to express insights and design decisions in complex enterprise settings, based on a simple grammar and concepts common to Enterprise Design fields. It is designed to be adopted by graphical and semantic modelling tools.

Simple Models

Representing fundamental relationships of relevant entities in basic modelling techniques, such as flow or structure diagrams.

Composite Models

Exploring relationships between different enterprise aspects in blueprints, alignment diagrams or mappings.